Samsung has revealed plans to enhance its Bixby AI with advanced ChatGPT-like features, an innovation aimed at staying competitive in the AI race. The move comes in response to Apple’s rumored Gen AI capabilities for Siri, and Samsung’s desire to lead the industry with cutting-edge AI technologies.
The company introduced Galaxy AI with the Galaxy S24 series, garnering acclaim in the market and prompting competitors like Apple to follow suit. Samsung’s Executive Vice President, Won-joon Choi, highlighted Bixby’s importance across Samsung’s ecosystem and emphasized the need to evolve its capabilities with generative AI and LLM technology.
While the details of Samsung’s generative AI integration remain scarce, the company’s commitment to enhancing Bixby’s intelligence and functionality is evident. By taking this step, Samsung aims to redefine Bixby’s role and equip it with advanced features to ensure its relevance in the evolving AI landscape.
