Instagram has rolled out a highly-anticipated feature on its messaging app, Threads, allowing users to delete their account separately without having to delete their entire Instagram account. The move comes after receiving feedback from the Threads community. This new update aims to address the frustration expressed by users who previously felt trapped or stuck because they couldn’t deactivate or delete their Threads account without also affecting their Instagram account.
Threads, the direct competitor to Twitter, gained rapid popularity, reaching 100 million users within just five days of its launch. However, it experienced a drop in users towards the end of July. Despite this setback, Meta CEO Mark Zuckerberg announced during Meta’s quarterly earnings call in October that Threads had acquired nearly 100 million monthly active users since July.
Instagram boss Adam Mosseri revealed the two updates and explained that the first allows users to delete their Threads profile separately from their Instagram account. This feature gives users more control over their privacy and account management. The second update aims to make it easier for users to view Threads posts on both Facebook and Instagram, providing a seamless experience across the platforms.
While the new feature is not yet available to all users, Mosseri offered a brief guide on how to delete an account. However, it’s important to note that deleting an Instagram account will automatically delete the corresponding Threads profile, as it is managed by the Instagram account.
The implementation of this new feature demonstrates Instagram’s commitment to addressing user concerns and enhancing the overall user experience. By providing more flexibility and options for account management, Instagram aims to meet the evolving needs of its user base.
As the competition among messaging apps intensifies, Instagram’s decision to launch separate account deletion feature shows its determination to remain competitive. With the ability to delete Threads accounts independently, users can have more control over their online presence and privacy. This update is likely to make Threads even more appealing to current and potential users.
Overall, the introduction of this feature represents a positive step for Instagram and Threads users. It reflects the platform’s dedication to incorporating user feedback and continuously refining its services. As the rollout progresses, more users will be able to take advantage of the separate account deletion feature and enjoy a better overall experience on Threads.