Japanese HR services company Cognavi, in collaboration with the SRM Group, is set to transform talent acquisition in India through the use of Artificial Intelligence (AI) technology. Cognavi India, a subsidiary of Forum Engineering and a pioneer in new human resource services in Japan, has launched an AI-powered job portal that aims to revolutionize the recruitment process by connecting job seekers directly with companies based on their skills and characteristics.
With the aim of addressing the recruitment needs of over 900,000 fresh graduates, including 1.5 million engineers, Cognavi India has partnered with SRM, a leading education and consulting group in India. The collaboration, announced at an event in Chennai, brings together the expertise of Forum Engineering, CRESCO Ltd., and SRM Global Consulting to provide cutting-edge AI recruitment solutions to the millions of freshers entering the job market each year.
Currently, the rate of employment for fresh graduates in India is around 35-40%, leading to a significant backlog of unemployed youth. The existing infrastructure for connecting fresh graduates with hiring entities is inadequate, relying heavily on recruitment cells at university campuses. Cognavi India aims to bridge this gap by leveraging AI skill matching technology specifically customized for the Indian job market, developed by a team of over 30 Indian AI technology experts.
The Cognavi platform offers several innovative features designed to streamline the recruitment process. The resume builder helps job applicants create standardized resumes and provides insights into matching skills and areas for future career growth. The job position matching capability enables employers to easily find well-suited candidates based on a database of over 100 million jobs, reducing the need for subjective screening processes.
A standout feature of the platform is the Human AI personality assessment tool, which evaluates basic personality aspects to ensure better compatibility and fit between companies and fresh graduates. This assessment takes into account corporate culture and job specificity to facilitate the best possible match for both parties.
Cognavi plans to collaborate with various institutions, recruiters, and AI enthusiasts to establish the necessary infrastructure to transform the recruitment industry. The company will initially focus its operations in the state of Tamil Nadu, which has a population of over 76 million people and more than 500 educational institutions.
By leveraging AI technology and connecting job seekers directly with companies, Cognavi India aims to address the challenges of the Indian job market and contribute to the government’s initiatives, such as Atmanirbhar Bharat and Make in India. The platform seeks to foster a Design India vision and bridge the supply-demand gap for entrepreneurs and multinationals.
Overall, Cognavi’s AI-powered job portal has the potential to revolutionize talent acquisition in India, providing a more efficient and effective way of connecting job seekers with employers. With its unique features and strategic partnership with the SRM Group, Cognavi India is poised to make a significant impact in the recruitment industry and address the unemployment challenges faced by fresh graduates in India.
