Yieldmo, the leading advertising technology platform, has recently expanded its global leadership team with the addition of four industry veterans. The company announced the appointments of Jennifer Werner as SVP, Sales & Client Partnerships, Jackie Sunderland as VP, Client Services, Harris Newman as Head of Publisher Development, and Lorena Ospina as Creative Director.
Jennifer Werner, previously SVP of Sales & Client Partnerships at Teads, brings her expertise in media and advertising to Yieldmo. With a decade of experience at Time Inc. and roles at eBay Ads and Teads, Werner will lead sales partnerships and help propel the organization to new heights.
Jackie Sunderland, a returning employee to Yieldmo, has been appointed as VP of Client Services. With her background in sales solutions and product strategy at Premion, an industry-leading CTV advertising platform, Sunderland will build out a best-in-class client services organization.
Harris Newman takes on the role of Head of Publisher Development at Yieldmo. With his experience as the former head of supply at Qortex and scaling North American supply sales at OpenWeb, Newman will be responsible for expanding Yieldmo’s coverage across Comscore Top 100 publishers and driving adoption of the company’s proprietary ad formats.
Lorena Ospina joins Yieldmo as the Creative Director of Ad Experiences, a newly created role. Ospina, previously from Meta, will help Yieldmo invent the future of advertising and create unforgettable brand experiences that deliver business-critical results. With her diverse background in film, advertising, and human-centered design, Ospina is a passionate creative leader.
Johnny Horgan, Chief Commercial Officer at Yieldmo, expressed excitement about the new additions to the team. He highlighted their extensive expertise and innovative thinking, which align perfectly with Yieldmo’s commitment to pushing the boundaries of advertising technology. Horgan believes that with their leadership, Yieldmo will exceed the expectations of clients and partners by delivering exceptional value and results.
The expansion of Yieldmo’s global leadership team marks a pivotal moment for the company as they continue to evolve and enhance digital advertising. Through their patented formats, great design, and the use of AI to predict and optimize advertising performance, Yieldmo aims to revolutionize the industry.
