Title: Writers Guild of America Urges Studios to Address AI and Streaming Concerns
In an ongoing dispute between the Writers Guild of America (WGA) and major Hollywood studios, the guild demands that media companies prioritize issues related to the use of artificial intelligence (AI) and access to viewer data on streaming platforms. The latest offer put forth by the studios has fallen short of the guild’s expectations.
While there have been some concessions made by the studios regarding AI, the WGA insists on establishing rules regarding how their work can be utilized to teach AI programs to write scripts. However, the studios have refused to address this concern, which has become a point of contention in the negotiations.
Regarding access to viewer data on streaming services, the studios have agreed to grant limited access to six guild staff members. However, individual writers will not have access to information about the performance of their shows, nor will they receive compensation based on viewership data. The writers have been advocating for greater compensation from streaming services, especially for successful programs.
The guild, comprising around 11,500 writers, has expressed dissatisfaction with the studios’ counteroffer, describing it as insufficient. They are determined to continue pushing for proposals that effectively address their concerns rather than accepting incomplete measures.
Talks resumed on August 11 between the writers and the Alliance of Motion Picture & Television Producers, which represents major players like Walt Disney Co. and Netflix Inc. The alliance claims to have submitted a comprehensive proposal to the guild, which reportedly includes the highest wage increase in 35 years.
The current strikes by both the writers and the Screen Actors Guild have caused significant disruptions in film and TV production globally.
In summary, the Writers Guild of America is actively urging major Hollywood studios to address their concerns in the ongoing dispute related to AI implementation and access to viewer data on streaming platforms. While there have been some concessions made, the guild remains steadfast in their pursuit of fair compensation and protection of their work in the rapidly evolving landscape of the entertainment industry. The negotiations are ongoing, and the outcome remains uncertain as both sides seek a resolution that can satisfy their respective needs and interests.
