Twitter has made a significant change that now requires users to have an account in order to view tweets. Previously, anyone could access tweets without logging in, but now when attempting to view a tweet without being logged in, users are presented with a sign-in screen. While Twitter has not commented on this change, some speculate that it may be a glitch or a deliberate tactic to encourage more users to create accounts.
However, this change might have unintended consequences for Twitter. By making tweets less accessible to the general public, search engine algorithms could potentially rank Twitter’s content lower, resulting in fewer users being directed to the site from search engines like Google. Additionally, it could simply be seen as an annoyance to those who prefer not to have an account on the platform.
It’s worth noting that Elon Musk, who is no longer the CEO of Twitter but still heavily involved in its operations, may have played a role in this decision. Musk has expressed concerns about AI tools searching Twitter and previously criticized Microsoft for using Twitter data without proper authorization.
As the new CEO, Linda Yaccarino, settles into her role, Twitter has been dealing with technical errors and issues. Recently, a significant number of users received suspension notifications for spamming, although the cause for this remains unclear. Despite attempts to seek clarification from Twitter, the platform has not responded.
With Musk’s influence in the company, policies can change quickly. Twitter has faced criticism for its lack of transparency and the presence of technical glitches. The hope is that Yaccarino’s leadership will bring a more stable environment to the platform. However, given the unpredictable nature of the company, anything is possible.
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