Apple CEO Tim Cook recently spoke with ABC News about the company’s latest release, the Vision Pro mixed reality headset. In the interview, Cook talked about how the headset is more than just a VR platform, and also serves as an augmented reality platform which prioritizes connection rather than isolation.
Cook explained that while the $3,499 price tag for the highly advanced device may be out of reach for some users, he believes it is a great value for what it offers. He also discussed the importance of responsible development and deployment of artificial intelligence due to issues of bias and misinformation.
In addition, Cook confirmed that he uses ChatGPT, a technology being closely studied by Apple, and acknowledged the recent reports of customers having issues withdrawing money from Apple’s new high yield savings accounts. According to Cook, Goldman Sachs is highly focused on addressing these concerns to make the process smoother for customers.
The Vision Pro headset is now available and boasts impressive technical hardware capabilities. Cook calls it tomorrow’s engineering, today and emphasizes that it is not just one thing, but rather a platform allowing users to live in the future today.
For additional insight on the experience of using the Vision Pro, readers can check out Chance Miller’s explanation of spending half an hour with spatial computing. Overall, Cook’s interview highlights Apple’s commitment to pushing the boundaries of technology while staying mindful of potential challenges and pitfalls.
