Tag: Snapchat

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Snap Inc. is a US based technology and camera company that is behind the iconic Snapchat mobile app. Founded by Evan Spiegel and Bobby Murphy in 2012, the company has made waves by revolutionizing the way people communicate with each other. Snap Inc. recently reported a 7% decrease in revenue and had its stock plunge over 20% in after-hour trading for its first quarter of 2021. The lackluster earnings were due to changes by Apple, as well as increased competition from the likes of TikTok and YouTube. In order for the company to bounce back, Snap Inc. has made strategic decisions, such as offering subscriptions and offering their AI-powered product, My AI. At the same time, larger tech companies like Facebook's parent Meta are reporting revenue increases.

Mark Zuckerberg, CEO of Meta, has announced plans to incorporate AI tools into company services like Facebook, Instagram, WhatsApp and virtual reality tools. AI could enable chatbots, enhanced video content, and content for posts and ads. Still, there is potential for backlash to such AI usage. Meta's AI investments are yet to be revealed, though they are expected later this year. ChatGPT provides potential alternatives to explore.

Snapchat has recently developed My AI, a chatbot powered by Open AI’s GPT technology, as its latest feature. Though it offers nearby restaurant recommendations and more, many users are unhappy with its presence. Privacy is an issue because it uses user information and locations to generate conversations. Despite the drawbacks, some users have even embraced My AI as a friend or even a homework helper. Founded in 2011 by Evan Spiegel, Bobby Murphy, and Reggie Brown, Snapchat is seen as an innovator in the messaging space, and this latest chatbot launch is proof of that.

Snapchat has launched its My AI bot to all users, giving people the power to access personalized local recommendations powered by artificial intelligence. Snapchat reassures users that their locations will remain private and that My AI only accesses city-level location data. Users can easily turn off this setting if they don't want Snapchat to know their location. Social media platform founded in 2011 by founder and CEO Erik Hazzard; it has grown in 10+ years to a hub for celebrities and companies to promote their brands and causes.