Tag: BlueFocus

. BlueFocus, an 11th ranked global PR agency, is betting big on AI and cutting costs on human copywriters and designers. This shift to AI brings job security concerns, prompting the US, EU and China to take action to regulate AI usage. In an internal email, BlueFocus announced the immediate cut of expenses related to creative design, copywriting and short-term contractors. BlueFocus already has access to Microsoft's ChatGPT AI tool. See how this revolutionary technology is impacting job security.

BlueFocus, the 11th largest public relations agency globally, announces it groundbreaking decision to incorporate generative ChatGPT AI technology for their marketing efforts. With enhanced capabilities and a relationship with Microsoft, BlueFocus signifies the potential of AI in transforming the future of the workforce. Stay tuned for further updates from the industry.

BlueFocus is a Beijing-based international public relations agency, recognized as one of the best-ranked global PR firms. After their strong partnership with Microsoft earlier this year, the firm has taken a bold step by investing in Artificial Intelligence to reduce outsourcing costs. Get the latest news about how AI is impacting the PR industry, with its potential risks for job security.