Suspicion Arises as USA Today-Owned Website Reviewed Publishes Dubious AI-Generated Articles

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USA Today-Owned Website Reviewed Faces Suspicion Over AI-Generated Articles

Several unknown writers have recently produced dubious articles for the USA Today-owned website Reviewed, leading employees to suspect the use of artificial intelligence (AI) technology. Staff members at Reviewed, a platform that offers shopping recommendations, have raised concerns about the vague and suspicious nature of the articles, as well as the alleged lack of existence of many of the supposed authors.

Senior staff writer Jaime Carrillo and his colleagues noticed a sudden influx of articles promoting products that lacked detail and coherence, which prompted their suspicions of AI-generated content. Further investigations on Google and LinkedIn have reportedly failed to unearth any evidence of the writers’ existence.

The appearance of these mysterious reviews coincided with a recent one-day walkout by Reviewed staff members who were demanding a new contract. Unionized through the NewsGuild of New York, the employees perceive the articles as a covert attempt by parent company Gannett to undermine them, especially as many media organizations are experimenting with AI content to cut costs.

Responding to the allegations, Gannett, the owner of USA Today, denied that the articles were generated by AI. Instead, they explained that the articles were produced in collaboration with a marketing firm to drive paid search engine traffic, acknowledging that the content did not meet their affiliate standards. Gannett stated that the marketing agency assured them the content was not AI-generated.

However, it is worth noting that USA Today has partnered with AdVon Commerce, a company that openly employs artificial intelligence solutions for e-commerce purposes. On the company’s LinkedIn page, they proudly declare their focus on AI solutions.

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One of the few identified authors affiliated with the suspicious articles stated on his LinkedIn profile that he is experienced in polishing AI generative text, further fueling suspicions about the use of AI technology.

This is not the first time Gannett has faced issues related to AI-generated articles. In August, the company had to halt the use of AI-generated content for high school sports, as the technology made numerous mistakes, leading to error-laden articles.

In light of the situation, many of the dubious articles have already been removed from Reviewed’s platform. Gannett assures its vendors and stakeholders that complying with ethical standards is of utmost importance.

As the investigation continues, it remains to be seen whether AI technology was indeed involved in the creation of the suspicious articles. The incident sheds light on the ongoing debate surrounding the role of AI in the media industry, particularly its potential impact on content quality and workforce stability. With stakeholders closely monitoring the situation, the repercussions for Gannett and Reviewed may extend beyond the removal of questionable articles and require additional accountability measures.

Frequently Asked Questions (FAQs) Related to the Above News

What raised concerns among employees at the USA Today-owned website Reviewed?

Employees at Reviewed became suspicious due to the dubious and vague nature of the articles, as well as the alleged nonexistence of many of the supposed authors.

Why did staff members suspect the use of artificial intelligence (AI) technology?

The sudden influx of articles lacking detail and coherence led staff members to suspect that AI-generated content may have been involved.

Did investigations find any evidence of the authors' existence?

Investigations conducted on platforms like Google and LinkedIn failed to uncover any evidence of the writers' existence, further fueling suspicions.

What coincided with the appearance of these mysterious reviews?

The mysterious reviews appeared around the same time as a one-day walkout by Reviewed staff members who were demanding a new contract, leading some employees to believe it was a covert attempt to undermine them.

How did Gannett respond to the allegations?

Gannett, the owner of USA Today, denied that the articles were generated by AI and explained that they were produced in collaboration with a marketing firm to drive paid search engine traffic. However, Gannett acknowledged that the content did not meet their affiliate standards.

Did Gannett express any involvement with AI technology in their response?

While Gannett denied that the articles were AI-generated, it is worth noting that they have partnered with a company called AdVon Commerce, which openly employs AI solutions for e-commerce purposes.

Has Gannett faced issues related to AI-generated articles in the past?

Yes, in August, Gannett had to halt the use of AI-generated content for high school sports due to numerous mistakes and error-laden articles.

What steps has Reviewed taken regarding the dubious articles?

Many of the suspicious articles have already been removed from Reviewed's platform as the investigation continues.

What is the focus of the ongoing debate surrounding AI in the media industry?

The incident at Reviewed highlights the debate on the role of AI in the media industry, particularly its potential impact on content quality and workforce stability.

What may be the potential repercussions for Gannett and Reviewed as a result of this investigation?

The removal of questionable articles may not be the only consequence. Additional accountability measures may be required, and the incident could have broader implications for Gannett and Reviewed.

Please note that the FAQs provided on this page are based on the news article published. While we strive to provide accurate and up-to-date information, it is always recommended to consult relevant authorities or professionals before making any decisions or taking action based on the FAQs or the news article.

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