Securing credentials is an ongoing challenge most companies face, and Strivacity is at the forefront of tackling customer identity solutions with its platform. Strivacity, a startup founded by Keith Graham and Stephen Cox, has closed a $20 million Series A-2 round led by SignalFire with participation from Ten Eleven Ventures, Mandiant founder Kevin Mandia and Tenable co-founder Jack Huffard. This brings their total raised to a total of $28 million.
Strivacity offers an intuitive user dashboard with radio buttons and drop-down menus for companies to create secure business-to-business and business-to-consumer sign-in experiences. Its advanced security measures, such as AI and machine learning models, support hundreds of millions of monthly active users. Strivacity also allows customers to delete their data at any time and to host customer instances in the desired country to meet data residency and sovereignty requirements.
Investment in identity management solutions has increased significantly since 2021, with US-based companies investing in new identity security capabilities. Strivacity’s main competitors include ForgeRock and Ping Identity, both of which were recently acquired, and Okta via Auth0.
The company is nearly doubling its workforce as they look to increase their customer base, which already includes SNHU and Mohegan. With the fresh funds raised, Strivacity is aiming to invest in product R&D, go-to-market initiatives, and customer support to stay one step ahead of the competition.
Keith Graham, CEO of Strivacity, is an experienced and entrepreneurial leader. Prior to Strivacity, he worked for Mandiant, an analytic security and advisory firm, and SecureAuth, a secure access provider. He recognized the need for modern cloud-native architecture and designed Strivacity to reduce the risk of account hijacking and the associated fraud and reputational damage while improving customer sign-in experience.
Stephen Cox is a co-founder of the startup and worked previously in several leadership positions at SecureAuth. He has an in-depth knowledge of authentication and identity management solutions, which made it possible for Cox and Graham to create Strivacity.
Strivacity continues to make strides in the identity management space, working to provide secure and seamless login processes for companies. The $20M round of investment serves as a testament to public interest and will help Strivacity continue to develop, improve and grow their platform.
