Snapchat, the company that began the trend of ephemeral messaging, is rolling out its AI-powered chatbot My AI to all its users. With My AI, users will have the ability to have conversations with virtual assistants and find creative content. This move further enhances Snapchat’s efforts in helping users express themselves, learn more about the world, and have more interesting experiences.
My AI was first launched to Snapchat+ subscribers only, but now the app is opening up the AI to all its users – free of charge. With this, people can now interact with the virtual assistant by posting open questions or receiving answers to queries. Moreover, Snapchat+ users have the added ability to send pictures to the chatbot and receive AI-created pictures in return. Additionally, the virtual assistant can even be utilised during group chats— providing assistance to everyone.
Not only can My AI provide recommendations on topics, but it could also be helpful in giving out recipes to those who are pressed for time or curious about trying out new dishes. Despite its potential for being useful, the AI-powered chatbot has also come under scrutiny for giving out potentially wrong advice to younger users. This makes it imperative for Snapchat to take the necessary precautions to protect its young users.
Overall, Snapchat’s decision to have AI conversational abilities accessible to all its users is something that would make a lot of people happy. As the company pursues its mission to make life more interesting, now more people will have the ability to have fun with the AI, request creative content, and explore the world. This initiative is a testament to Snapchat’s effort to remain a unique platform separate from rivals Instagram and TikTok.
