VusionGroup, formerly known as SES-imagotag, has announced its rebranding as it aims to lead the digital transformation of commerce. The name change reflects the company’s expanded portfolio of innovative solutions developed to address the challenges faced by physical commerce. VusionGroup is a global leader in digital solutions for physical commerce, specializing in electronic shelf labels (ESLs).
The decision to change the name was approved by shareholders at the Annual General Meeting held on June 23, 2023. While SES-imagotag will remain the name of the Group’s main product division, the company will now operate under the VusionGroup brand and incorporate other brands and solutions, such as VusionCloud, Captana, Memory, Engage, and PDidigital.
VusionGroup offers six families of solutions that harness the power of IoT, Cloud, Data, and artificial intelligence (AI) technologies. The company’s Retail IoT Cloud platform plays a central role in supporting retailers in their digital transformation efforts. As one of the fastest-growing technology companies in Europe, VusionGroup is positioned as a leader in digitalization solutions for commerce.
Thierry Gadou, Chairman and CEO of VusionGroup, emphasized the company’s evolution from being a pioneer in ESLs to a diversified Group with a broader range of solutions for the digitalization of commerce. The company aims to expand its presence in related markets, utilizing computer vision, sensors, data, and AI to drive the digital transformation of commerce. With its portfolio of solutions and the Vusion software platform, VusionGroup is well-positioned to achieve its objectives.
VusionGroup will be showcasing its portfolio of solutions at the National Retail Federation’s (NRF) big show in New York City on January 14-16, 2024. The company has also launched its new website, www.vusion.com, and an investor web page, investor.vusion.com.
As a global leader in digitalization solutions for commerce, VusionGroup serves over 350 large retailer groups worldwide. By leveraging IoT and Data technologies, the company helps retailers reimagine their physical stores as efficient, intelligent, connected, and data-driven assets. VusionGroup aims to drive higher economic performance, enhance collaboration, improve the shopping experience, create better jobs, foster healthier communities, and reduce waste and carbon emissions.
VusionGroup is listed on Euronext™ Paris and is a member of the SBF120 Index. It supports the United Nations’ Global Compact initiative and has received the Platinum Sustainability Rating from EcoVadis.
In summary, VusionGroup’s rebranding reflects its commitment to leading the digital transformation of commerce. With its expanded portfolio of solutions and innovative technologies, the company is well-positioned to support retailers in their journey towards digitalization.