Roof AI, a leading artificial intelligence-powered sales assistant in the real estate and mortgage industry, has recently announced a groundbreaking integration with OpenAI’s advanced technology. This new collaboration is set to revolutionize the online customer experience, offering personalized interactions and enhancing overall user engagement on brokerage sites.
Dean Rouso, senior vice president of strategic innovation at Baird & Warner, emphasized the significance of this integration, stating that Roof AI’s sales assistant, now powered by large language models (LLMs), will provide tailored real-time information to customers. Whether clients are searching for budget-friendly listings or seeking guidance on the homebuying process, Roof Pro aims to keep users engaged, foster trust, and elevate their online experience.
CEO Pierre Sabbagh described Roof Pro as a significant milestone, highlighting the platform’s dual purpose of boosting revenue potential for real estate professionals while automating routine tasks. This advancement in AI technology enables Roof AI to cater to consumer inquiries about properties, neighborhoods, and the real estate process with greater accuracy and immediacy.
Michel Moubarak, vice president of growth at Roof AI, emphasized the platform’s expanded capabilities in addressing specific customer queries without the need for external searches. By integrating with the MLS and leveraging data-driven insights, Roof Pro offers consumers a seamless experience tailored to their individual needs.
Rouso acknowledged the evolving landscape of consumer behavior, influenced by the demand for instant gratification and personalized interactions. He noted that Roof AI’s integration with the MLS allows for quick access to property information and timely responses to customer inquiries, ultimately building trust and enhancing consumer engagement with brokerages.
Established in 2015, Roof AI has demonstrated its commitment to equipping real estate and mortgage professionals with cutting-edge technological solutions. The company’s mission is to empower industries with innovative tools that drive market control both online and offline. With the gradual rollout of Roof Pro in the coming weeks, Roof AI is poised to deliver a superior customer experience and drive business growth for its partners in the real estate industry.
