Nissan Motor Co., Ltd. is set to unveil a range of futuristic, all-electric concept vehicles in an innovative livestream event leading up to the Japan Mobility Show in Tokyo. The livestream, which will run for an unprecedented 553 hours over 23 days, will showcase Nissan’s vision of future mobility using EV concept cars against the backdrop of a near-future Tokyo.
To generate excitement for the show, Nissan will broadcast the livestream on a 24-hour YouTube music channel, featuring Lo-Fi music from six up-and-coming artists. These artists, both from Japan and overseas, have created tracks based on the theme of AI enhancing creativity possibilities. Each week leading up to the show’s press day on October 25, a new concept car will make its appearance on the channel.
The series of concept cars, each named with the word hyper to convey the heightened excitement they aim to bring, is represented by a symbolic character and features custom-tailored aspects that add value to unique lifestyles and diverse aspirations. In the livestream, viewers will be introduced to the symbolic character Yuki, designed by anime artist Asuka Dokai, as he enjoys the onboard experience in one of the concept cars.
Nissan’s livestream event offers a fresh and captivating approach to unveiling these concept cars, inviting viewers on an immersive journey into the future of mobility. By incorporating music and animation, Nissan aims to create an engaging and interactive experience for its audience.
For more information on the Japan Mobility Show, the concept cars, the YouTube channel, the participating artists, and the symbolic character designer, interested individuals can access the provided links.
The livestream itself, titled Chill beats for a night drive with Nissan, will be available on YouTube from October 2 until October 25, running daily from 17:00 to 18:00 (JST).
Nissan’s forward-thinking approach to unveiling its concept cars reflects its commitment to innovation and its dedication to providing cutting-edge mobility solutions. As the livestream event continues, viewers can anticipate further revelations and insights into Nissan’s vision for the future of electric vehicles and mobility.