Mercedes-Benz Introduces ChatGPT for MBUX-equipped Vehicles

Mercedes-Benz has announced its integration of ChatGPT through Microsoft Azure OpenAI Service in over 900,000 MBUX equipped cars beginning in June 2023. By simply saying Hey Mercedes, I want to join the beta program, owners can integrate the artificial intelligence system straight into their vehicles. With this introduction, users can ask their vehicles anything from inquiries about the distance to a destination to deep philosophical thoughts. The implementation of ChatGPT aims to make cars the driver’s primary connection to the digital world and create a more natural interaction between machine and human. However, the incorporation of AI technology raises valid worries about privacy. To alleviate concerns, Mercedes has committed to ensuring customers are informed about the data collection process, thereby allowing them to choose what information they share. Ultimately, AI-powered infotainment marks an inevitable and significant leap into the future of the automotive industry.