Instacart has announced the launch of a new AI search tool that helps customers with personalized shopping recommendations. The Ask Instacart search tool, powered by OpenAI’s ChatGPT, provides customers with information about food preparation, dietary considerations, product attributes, and more. The new search feature is part of the Instacart app’s search bar, and it reminds users about their past purchases while also suggesting new products. Questions related to food, such as what to serve with lamb chops or what sauces are suitable for grilling chicken, can be easily answered via the app. Instacart is making its app a one-stop-shop for food prep with the introduction of its AI chat tool.
Instacart is a popular American grocery delivery and pick-up service. It was founded in 2012 and is headquartered in San Francisco, California. The company has more than 500,000 personal shoppers serving customers across the United States and Canada. Its app helps users find deals on everyday essentials, including groceries, personal care items, and household goods.
JJ Zhuang is the Chief Architect at Instacart. He explains that helping families answer questions about their dinners is complex, and with Ask Instacart, the app can help answer their specific questions.
Steps:
1. Open Instacart app and click on the search bar.
2. Enter your personalized question or suggestion.
3. Ask Instacart will provide personalized recommendations for your search, including product recommendations, dietary considerations, and more.
4. Follow the suggestions to find what you need and place your order.
