Google is utilizing machine learning models to improve the search experience for its Gmail users. Gmail, which was launched in 2004, currently accounts for over 27% of all email opens worldwide, with over 330 billion emails sent and received each day. However, sifting through this deluge of emails can be a daunting task, especially when attempting to locate specific items.
To combat this issue, Google’s Workspace Updates team has introduced a new feature that integrates machine learning technology to provide more accurate search results for users. The feature utilizes AI to analyze a user’s search terms and recent email activity to deliver more personalized results that better align with the user’s requirements. These AI-assisted search results will appear at the top of the search results page in a separate section, followed by other relevant results arranged by recency.
This new feature will be available to all Gmail users without the need for additional settings or configurations. Mobile users can simply use the Gmail search bar to enter keywords and retrieve relevant search results.
The new Gmail search feature began rolling out in June 2023 via Google’s Rapid Release and Scheduled Release cycles. Rapid Release provides immediate availability of new features to consumers, while Scheduled Release delays new feature releases to allow time for staff training or organizational preparation.
Overall, this new machine learning-powered search feature will allow Gmail users to more efficiently and effectively locate the information they need, ultimately contributing to a more productive and streamlined email experience.
