Competition is heating up in the artificial intelligence (AI) market in Asia, with major tech players from the United States and elsewhere vying for regional clout. Google, Meta and Microsoft-backed ChatGPT are the main participants in this race. This comes as tech giants struggle with their poor advertising performance which has hurt their bottom lines.
Google and Meta are focusing their AI efforts in the region to bolster their user bases. ChatGPT, a chatbot with advanced capabilities, has particularly captivated web surfers in Asia with its ability to respond to open-ended questions.
Google is a US-based technology company that specializes in internet-related services and products. It is best known for its search engine, but also offers an array of other services including cloud computing, advertising and hardware products. Meta is a privately owned Facebook operator that specializes in artificial intelligence and computers applications, cloud computing, and analytics.
Microsoft’s ChatGPT chatbot is based on AI technologies which allow the chatbot to enter natural language conversations with thousands of people in over 30 languages. It has been widely used across Asia for customer service, sales, marketing, and general AI-driven conversational applications.
This emerging competition underlines the importance of AI technology in the modern, digitized world and the growing market for AI applications, particularly for businesses in Asia. Businesses in the region are seeking to find ways to stay competitive in the ever-changing landscape of technology, and AI is one way to do that.