According to a recent report, TikTok finfluencers have been surprisingly accurate in predicting stock rallies, particularly with AI stocks like NVIDIA Corp and Qualcomm Inc. The report found that over 64% of the stock predictions in the most-watched videos on TikTok turned out to be correct, including significant gains in these AI companies.
Despite the success rate, concerns have been raised about the reliability of these financial influencers. Experts have expressed skepticism about the unregulated nature of these influencers and the potential conflicts of interest they may have. While they acknowledge that finfluencers help promote financial literacy among young investors, there are lingering doubts about the credibility of their advice.
The rise of financial influencers on platforms like TikTok comes at a time when financial literacy in the U.S. is alarmingly low. Studies have shown that the average American scores poorly on financial literacy tests, indicating a need for more reliable sources of financial information.
While finfluencers may offer valuable insights to younger investors, the lack of regulation and potential conflicts of interest raise concerns about the authenticity of their advice. It is crucial for investors to conduct thorough research and seek professional guidance when making investment decisions to ensure financial well-being in the long run.