Dunzo, an Indian leading hyperlocal delivery platform, recently partnered with a global risk intelligence company SHIELD in order to strengthen their fraud prevention capabilities. Dunzo is the first quick commerce company in India to make use of mobile-first risk intelligence to combat fraud and always remain one step ahead. Additionally, the solution should facilitate in the creation of a trusting bond between them and the customers while providing the latter a frictionless customer experience.
Dunzo is reliant on SHIELD’s AI-powered Device Intelligence solution to recognize fraudulent activities in the near future. SHIELD ID is the international criterion of device recognition that grants Dunzo powers to accurately identify the corresponding set of physical devices that have been linked with unreal accounts and promotional abuse. The SHIELD Risk Indicators will highlight devices that reside with malicious apps mostly related with fraud so that it can be quickly detained.
Kongkan Saikia, being the Associate Director of Fraud Prevention in Dunzo, shared his views on the newly introduced technology. He praised it’s help as Dunzo’s strategy against fraudulent activities has become flexible with it. Further, he made a note that the efficiency of order approval can be improved thereby cutting down delivery time.
SHIELD introduced a technology that supports the privacy of users without compromising their security as it does not require personal information for further proceedings. Primarily, the integration of this technology will have a positive impact on Dunzo’s userbase as their resources could be then efficiently distributed to provide genuine customers with maximum benefits.
Dunzo started their journey from a WhatsApp group in 2015 and since then it has made tremendous growth. Opening up other branches like Dunzo Daily, an online grocery ordering portal and Dunzo for Business exclusively for merchants and business owners has underpinned the rapid growth. The app makes city movements easy with its incredible delivery network that is available around the clock.
SHIELD, the premiere risk intelligence firm leading the world, helps global organizations stop fraud, build trust and drive growth successfully. With offices in San Francisco, Miami, London, Berlin, Jakarta, Bengaluru, Beijing, and Singapore, the company is on the journey of establishing trust in the world.
Gautam Sehgal, Director of SHIELD, recognizes the growth and honor related to being the partner of Dunzo and how this technology helps build the brand promise and assurance that its resources are directed towards genuine delivery partners and authentic user base.
Fraudsters are clever enough to create numerous fake accounts to benefit from promotional offers, referral bonuses, and coupons. Other than that, delivery partners can get away with taking incentives without fulfilling their duties. All such fraudulent activities will be arrested with the entrance of SHIELD and Dunzo.
