Today, Microsoft announced their partnership with OpenAI to bring Bing integration into its new ChatGPT AI chatbot. With this partnership, ChatGPT will now have a world-class search engine built into its chatbot, allowing users to find timelier and more up-to-date answers with access to the web. The search engine, powered by GPT-4 andusing citations to links, will assist the chatbot in giving users accurate answers quickly.
Microsoft and OpenAI have had a close relationship for years that only got better when Microsoft invested in OpenAI earlier this year, with a “multibillion dollar investment”. This partnership has allowed Microsoft to strategically integrate its own products into OpenAI’s technologies to increase its competitive edge in the market.
The integration of Bing into ChatGPT follows Samsung’s decision to stick with Google Search after rumors of them switching to Bing. Microsoft now has the opportunity to be the primary search engine within the impeccable OpenAI technology.
Yusuf Mehdi, Microsoft’s head of consumer marketing said in a blog post that the new Bing and OpenAI partnership is foundational to their progress. Through this partnership, Microsoft and OpenAI can combine their respective strengths to create revolutionary technologies that are truly beneficial to the consumers.
Microsoft is constantly striving to develop their artificial intelligence technologies and be at the forefront in the AI space. From leveraging their infrastructure and technologies to integrating Bing with their OpenAI partnership, Microsoft is ready to rewrite the history of AI.
