Leading dating app Bumble Inc. has recently launched its latest feature, Deception Detector™, an Artificial Intelligence (AI)-powered shield against spam, scam, and fake profiles. In honor of Safer Internet Day, the company aims to prioritize the building of kind, safe, and authentic connections for its users. This innovative technology utilizes AI to identify fraudulent profiles and take action against them before members even have a chance to encounter them.
According to research conducted by Bumble Inc., people around the world have cited fake profiles and the risk of scams as their biggest concerns when it comes to online dating. Anxiety over the authenticity of online matches is particularly prominent among women, with 46% expressing worries about this issue. Such concerns often lead to missed opportunities for meaningful connections, which could positively impact people’s lives.
Deception Detector™ introduces a reliable machine learning-based model that swiftly assesses the authenticity of profiles and connections on Bumble Inc.’s platforms. Through testing, it was found that the technology automatically blocked 95% of spam and scam accounts. This automated and AI-driven approach is complemented by human support, ensuring a safe and empowering community.
Lidiane Jones, the CEO of Bumble Inc., emphasized the company’s commitment to building equitable relationships and empowering women to make the first move. Jones stated that Deception Detector™ is the latest innovation in their efforts to ensure genuine connections on their apps, recognizing the importance of trust in the AI era.
This release marks another milestone in Bumble Inc.’s dedication to combating misogyny, harassment, and toxicity online. The company has previously introduced features like Private Detector, which utilizes AI to detect and blur explicit images, and AI-powered conversation starters on Bumble For Friends. Bumble Inc. is also a founding member of the Partnership on AI, displaying its commitment to responsible technology.
Deception Detector™ has been rolled out across Bumble, Badoo, and Bumble For Friends, providing users with enhanced security and peace of mind. By leveraging AI, Bumble Inc. continues to prioritize the safety and authenticity of its users’ experiences. With these advancements, individuals can confidently explore connections and foster meaningful relationships in a trusted online environment.
