Broadridge’s Machine Learning Technology Secures Patent to Improve Securities Based Lending

Global Fintech leader Broadridge Financial Solutions has secured a patent from the US Patent and Trademark Office for its machine learning technology that enhances securities-based lending. Broadridge’s technology allows wealth organisations and financial advisors to efficiently target high propensity prospects and reduce loan attrition, among other valuable insights. Wealth management firms can utilise Broadridge’s actionable insights to identify high-value clients and deepen relationships with them. The patent comes at a time when securities-based lending solutions have become a key differentiator for financial advisors as clients seek personalised financial advice and alternatives to liquidity in a rising interest rate environment, according to Broadridge’s latest SBL research. Broadridge’s SBL service is one of many component solutions it offers wealth management firms, which are designed to increase productivity, personalise the investor experience, digitise operations, and deliver cost efficiencies.