Bring It On, a game development company, has secured $4 million in seed funding to create skill-based games like Road Trip Bingo. The funding round was led by Acies Investments, with participation from Kona Venture Partners, My.Games Venture Capital (MGVC), Overwolf, Lalotte Ventures, and several angel investors.
The main purpose of the funding is to further develop Bring It On’s flagship game, Road Trip Bingo, which allows players to compete against each other for real cash prizes. This type of skill-based game is legal in approximately 40 states in the U.S., and Road Trip Bingo is now available in the iOS app store. Players can place wagers and play competitively against each other.
Leonard Frankel, CEO of Bring It On, highlighted the potential in the skill games market and mentioned that there is room for innovation and deep entertainment experiences within this field. He emphasized the importance of providing engaging gameplay, even when real money is involved.
Road Trip Bingo introduces unique features such as a progression metagame, daub tools, and innovative game types. The game has already gained traction, with players racking up 150,000 games to date. The funding will also contribute to the development of Bring It On’s next game.
The founders of Bring It On, Leonard Frankel, Alex Adonin, and Matan Liberman, have extensive experience in the mobile gaming industry. They have previously held senior positions at major game companies and have successfully scaled games to millions of players.
The company was established in 2022, during a time when many mobile game companies were facing challenges due to Apple’s privacy-focused approach impacting targeted marketing. Skill-based games, however, attract players who are willing to spend money, which presents an opportunity for growth.
Despite operating in a challenging global economy, Bring It On successfully raised funds from investors who have a strong track record in the gaming industry. The company has a team of 10 people, which operates remotely, and embraces a flat hierarchy and remote coordination. AI technology is utilized in various aspects of production, such as art, copywriting, marketing assets, and economy balancing.
The new funding will enable Bring It On to expand further into the skill games market, which is expected to grow rapidly in the future. The company’s innovative approach to game development and experienced team positions it well for success in this space. The funding will also support the growth of the team.
Leonard Frankel expressed his confidence in the team and their ability to scale Road Trip Bingo and expand Bring It On’s game portfolio. He stated that the company is selective in its hiring process, involving everyone on the team in the decision-making process.
Overall, Bring It On is poised to capitalize on the growing demand for skill-based games and deliver unique and entertaining experiences to players.
