Boost Cybersecurity Budgets to Fuel Sustainable Growth Amid Digital Risks

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Indian businesses are being urged to enhance their cybersecurity budgets as part of their digital transformation efforts. In a rapidly evolving digital landscape, it is crucial for companies to align their cybersecurity investments with their growth objectives to ensure sustainable expansion. According to Adrian Hia, Managing Director for the APAC region at Kaspersky, the adoption of advanced technologies such as artificial intelligence and GenAI is essential for businesses looking to enhance their operations.

The shift towards digitalization has significantly increased the attack surface area, providing opportunities for sophisticated cyber threats to exploit vulnerabilities. As a result, businesses that aim for a 20 per cent growth rate need to correspondingly increase their cybersecurity allocations. Recent reports by SonicWall have highlighted a notable surge in malware and ransomware attacks across India, further exacerbated by the widespread availability of data from millions of smartphones.

While artificial intelligence offers significant benefits in terms of driving business profitability, it also introduces new risks to data security. Recognizing these challenges, the Indian government is actively working to address the growing cybersecurity threats in the country. By prioritizing cybersecurity investments and leveraging innovative technologies, Indian businesses can safeguard their digital assets and ensure their continued growth in the digital era.

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Advait Gupta
Advait Gupta
Advait is our expert writer and manager for the Artificial Intelligence category. His passion for AI research and its advancements drives him to deliver in-depth articles that explore the frontiers of this rapidly evolving field. Advait's articles delve into the latest breakthroughs, trends, and ethical considerations, keeping readers at the forefront of AI knowledge.

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