Apple is reportedly looking to integrate a ChatGPT-like feature into its upcoming AR/VR headset. The company recently posted a job listing for an engineer with experience in Machine Learning and Conversational and Generative AI. With this move, Apple seems to be trying to catch up to Google, which highlighted the utility of AI during its 2023 I/O event. Moreover, Apple CEO Tim Cook recently emphasized the importance of AI, and this feature could generate more interest in the upcoming device. If executed successfully, this integration could give Apple a competitive edge in the growing AR/VR market.
Apple Inc. is a multinational technology company that specializes in designing and producing consumer electronics, computer software, and online services. Apple has established itself as a leader in the tech industry with its innovative products, such as the iPhone, iPad, and Mac computers. The company has also made significant strides in the wearables market with the Apple Watch and AirPods.
Tim Cook is the CEO of Apple Inc. who has been at the helm of the company since August 2011. Cook joined Apple in 1998 and served as the Chief Operating Officer (COO) before taking over as CEO. Under his leadership, Apple has continued to innovate and release groundbreaking products while also focusing on sustainability and social responsibility. Cook is an influential figure in the tech industry and has been recognized for his leadership and advocacy for human rights.