Apple CEO Tim Cook has stated that he uses ChatGPT, a chatbot developed by OpenAI, and is excited about its unique applications. Cook’s comments on artificial intelligence and generative AI have been cautious this year, in contrast to most tech CEOs who have been eagerly discussing AI on earnings conference calls. Apple has also restricted its employees’ use of ChatGPT due to privacy concerns. However, Cook’s statement suggests that Apple is actively exploring the potential of AI and applying its technological and financial power to the emerging field.
Although Cook acknowledged the power of AI, he also sounded a note of caution about its ethical implications. The CEO expressed concerns about issues such as bias, misinformation, and the necessity of regulation in the space. Cook believes that guardrails are necessary, and companies should regulate themselves. He stressed the importance of being deliberate and thoughtful about how AI is deployed to leverage its full potential and avoid negative consequences.
In his previous statements, Cook has emphasized the enormous impact of the AI wave sweeping across the tech industry. However, he has also emphasized the need to proceed with caution and consider the ethical implications of powerful technologies. With Cook’s statement on ChatGPT, it appears that Apple is taking an active interest in the developments in AI and is committed to approaching the emerging field with caution and thoughtfulness.