The advancement of technology is reshaping many industries, and journalism is no exception. With the development of chatbot technology, the question then begs: can artificial intelligent chatbot tools like ChatGPT replace reporters?
In an effort to answer this question, the South China Morning Post gave ChatGPT a task to test its writing capabilities. After being presented with the challenge, ChatGPT proved its worth, displaying that it can produce well-structured, thoughtful, and professional writing.
This could mean that in the future, AI-powered writing tools could feasibly become valuable substitutes for reporters. Automated news pieces could potentially save time and money for the media industry and with artificial intelligence advancing at the rapid rate it is, these automated reports could prove to be more reliable than many human reporters.
Nevertheless, the Journalism industry should not be fearful. ChatGPT still requires a human touch to perfect articles, with humans often responsible for editing, fact-checking and brainstorming content ideas.
ChatGPT is an AI-driven tool developed by Bytedance, a leading Chinese internet technology company. Bytedance was founded in 2012, and is best known for their international media and social communication app TikTok which is especially popular among teenagers and young adults across the globe.
In addition to ChatGPT, Bytedance has released a plethora of other tools for content creation, including a platform for creating AI-generated videos. With their decades of experience in machine learning and natural language processing, the company has become a leader in the AI technology industry.
With the potential to revolutionize the news industry and its long-standing success in AI technology, ChatGPT could become a serious rival of human reporters in the future. Until then, it is a powerful tool that can be utilized by journalists to both create and refine their content.
