Snapchat held the Snap Partner Summit 2023 on Wednesday, introducing many features and updates for its 750 million plus active users. The platforms new features include improved methods of sharing stories as well as its much awaited AI-powered chatbot, My AI. It is now officially available for everyone. Using the AI-powered chatbot, users can inquire about plenty topics just like chatGPT, Google Bard and Bing AI. My AI can also add custom Bitmoji avatars and let users recharge with bedtime stories and plan their birthday itinerary.
In an effort to help its creators, Snapchat is also introducing a monetization program to help users earn money by placing ads in their stories. To qualify, creators must have a minimum of 50,000 followers, 25 million monthly Snap views and post ten stories a month. Additionally, the platform has released a brand new call lens to help people stay in touch with each other with 3D landmarks and a new location sharing feature which will make it easier to check up on friends on the go.
Snap Inc, formerly known as Snapchat Inc, is a video messaging and multimedia mobile application which is based in California. The company was founded on the 4th of November 2010 by a trio of Stanford University fraternity brothers, Evan Spiegel, Bobby Murphy and Reggie Brown. According to a survey conducted in 2018, it had an estimated 191 million daily active users.
Evan Spiegel is the Chief Executive Officer and Co-founder of Snapchat Inc, who has been the driving force of their company since its inception in 2011. Born on 4 June 1990 in Los Angeles, California, he is an alumnus of Stanford University where he majored in Product Design. Spiegel was included as one of Time magazine’s 100 Most Influential People of 2019 and also made it into Forbes list of The World’s Most Powerful People in 2018. His work with Snapchat has been highly praised and he has shown his dedication and passion for the development of the app, which has grown to become one of the largest social media networks in the world.
