Amazon still holds the top spot according to LinkedIn’s annual list of best places to work, However, jobseekers are beginning to prioritize more than just the salary when looking for their next roles. Due to the 171,000 tech industry workers who have been laid off to date in 2020, many individuals are now looking for workplaces that align with their values and offer things like diversity, skills growth, and company culture.
LinkedIn’s rankings are not only based on the percentage of people who were laid off in a particular company, but also consider softer values, such as how likely a person is to stay at the company for longer. The rankings take into account factors like “company stability” (a company must have less than 10% workforce layoffs in the past year to qualify), “growth and learning opportunities”, “equity in the workplace”, and “strong company culture”.
Google owner Alphabet dropped from number two to five, but the interesting thing about the rankings is that it offers a consultation of how individual priorities are changing. Interestingly enough, Apple placed at number eight, while Twitter was not on the list at all. AT&T came in at number nine, while healthcare companies such as UnitedHealth Group and Kaiser Permanente featured on the list as well.
In order to remain relevant in the market, LinkedIn has implemented a new tool for jobseekers which will help them to filter for workplace criteria like diversity and inclusion, career growth and learning, work-life balance, social impact and environmental sustainability and more. Furthermore, LinkedIn Learning is offering free courses which will teach individuals how to appropriately search for job opportunities.
It is clear that people are looking beyond just salary, and considering these other factors when searching for vacancies. Cultural values have become the new standard to which people are gravitating towards, proving that this mindset will remain present even in a tight labor market.
