Kasada, a leading cybersecurity company, has recently updated its bot defense platform, offering a revolutionary solution to combatting cyber threats. With the addition of hundreds of sensors and machine learning algorithms, Kasada’s platform can detect code that would otherwise bypass traditional approaches to detecting machine-generated traffic.
Bots are extensively utilized for both legitimate and malicious purposes, consuming valuable IT infrastructure resources. Cybercriminals often employ bots to launch various attacks, including credential stuffing and distributed denial-of-service (DDoS) attacks.
According to Kasada CEO Sam Crowther, the evolution of bots using modern programming techniques has outpaced the capabilities of legacy detection platforms. These platforms can now be easily deceived by bots using fake data to appear as human users, rendering existing anti-bot systems and CAPTCHAs ineffective.
To address this challenge, the updated Kasada platform analyzes client code to identify and block bot traffic without compromising the user experience. Moreover, it offers detailed traffic classification, drilldown and filtering capabilities, and up to 12 months of data retention. The platform seamlessly integrates with any content delivery network (CDN), eliminating customization and the need to train AI models.
Bots are responsible for a significant portion of internet traffic, scraping data from websites for purposes ranging from social media usage to unauthorized price comparison services. Unfortunately, the increase in bot traffic often results in higher IT costs without providing any tangible business value.
As bot builders continue to leverage artificial intelligence (AI), their platforms become increasingly sophisticated and harder to detect without the aid of machine learning algorithms. This has initiated an AI arms race among providers of bot mitigation platforms, necessitating close attention from cybersecurity teams. Although it remains unclear how quickly existing platforms will leverage AI to reduce bot traffic, it is expected that most providers will eventually adopt such technologies.
In the meantime, failing to mitigate bot traffic will lead to escalating IT costs as computing resources are consumed serving these automated requests. Organizations must decide whether to await updates from existing platforms or seek alternative services to address this issue.
As the prevalence of bot-generated traffic continues to rise, organizations across industries cannot afford to overlook the importance of effective bot mitigation strategies. By adopting advanced solutions like Kasada’s updated bot defense platform, they can safeguard their IT resources, enhance user experiences, and protect their valuable online assets.
Source: [Insert newsapi:link here]
