Qualtrics and WorkJam have entered into a strategic partnership to enhance frontline employee engagement and improve customer experiences. By combining Qualtrics’ conversational intelligence technology with WorkJam’s digital workplace app, organizations can gain valuable insights into the priorities, needs, and concerns of their frontline employees, ultimately leading to a better customer experience.
Research conducted by Qualtrics has highlighted the link between employees’ feelings of connection and trust with customer experience factors such as speed and friendliness. Frontline employees play a crucial role in shaping the customer experience, and by understanding their sentiments and addressing their needs, organizations can drive engagement and deliver better outcomes.
WorkJam’s technology empowers frontline employees with digital tools to manage their schedules, tasks, training, and career development opportunities. The partnership with Qualtrics will enable joint customers to leverage the power of conversational intelligence to analyze unstructured experience data and gain a deeper understanding of their frontline employees’ thoughts and feelings. This information can help store managers improve engagement, productivity, and efficiency among frontline staff.
The partnership also allows joint customers to trigger tasks within the WorkJam app using Qualtrics CustomerXM. For example, a convenience store company has implemented QR codes in their stores, enabling customers to share feedback via a Qualtrics survey. Certain survey responses automatically trigger an appropriate workflow within the WorkJam app.
By giving both frontline employees and customers a voice to communicate their ideas, concerns, and feedback, leaders can promptly address issues and make informed decisions to improve operational efficiency and workplace culture across the organization.
This strategic partnership between Qualtrics and WorkJam empowers organizations to create winning strategies that enhance both the employee and customer experience. It puts the power of experience management in the hands of frontline teams, who have the greatest impact on the customer’s interactions with a company.
About WorkJam:
WorkJam was founded in 2014 and aims to improve the lives of frontline workers. As the world’s leading digital frontline workplace, WorkJam provides a unified app that combines communication, task management, scheduling tools, learning, and more. Available in over 50 languages, the app helps organizations bridge language barriers and create an inclusive working environment for all. WorkJam introduces Total Workforce Orchestration®, revolutionizing the way headquarters and frontline workers collaborate.
About Qualtrics:
Qualtrics is a cloud-native software provider and the leader in the experience management category. It empowers organizations to deliver exceptional experiences and build deep relationships with customers and employees. Through advanced AI capabilities, Qualtrics helps organizations listen, understand, and take action based on the vast universe of experience data it collects. The company is co-headquartered in Provo, Utah, and Seattle.
Media Contacts:
For Qualtrics:
Tyler Petersen
press@qualtrics.com
For WorkJam:
Alissa Heumann
Berns Communications Group
aheumann@bcg-pr.com
