Experienced marketer Mark Kirschner has joined Chief Outsiders as a Fractional CMO, driving revenue growth for technology and SaaS companies. Kirschner, known for his entrepreneurial mindset and deep technology experience, will now apply his expertise to help clients achieve measurable results and align their strategies with company objectives.
As a Fractional CMO at Chief Outsiders, Kirschner brings a particular specialty in new product/brand introduction, promotion, product positioning, building awareness, influencing customer decision-making, ROI/customer experience improvements, technology adoption, and sales enablement. With a substantial background in AI, eCommerce tech, marketing tech, and ad tech, he is well-equipped to drive topline growth, scale, and product differentiation through integrated marketing programs, analytics, and holistic go-to-market strategies.
At Chief Outsiders, Kirschner will work with CEOs of middle-market technology, AI, SaaS, and eCommerce companies to accelerate sales and market share growth. His previous experience includes roles as VP and Chief Marketing Officer at eBay’s enterprise organization, where he successfully implemented account-based marketing (ABM) demand generation programs. As the CMO at Rakuten Marketing, he engineered a pivot for a faltering line of business, taking the unit from loss to profitability within six months.
Kirschner’s executive marketing experience also includes positions as Chief Marketing Officer at ESW cross-border ecommerce, Albert.ai, and The Trade Desk. With a Bachelor of Arts in Political Science/International Relations from Brown University, he brings a well-rounded perspective to his marketing strategies.
Chief Outsiders, the nation’s leading Executives-as-a-Service firm, specializes in helping CEOs and their organizations identify the fractional marketing and sales executives they need to accelerate growth. With over 120 fractional executives on their team, Chief Outsiders’ Strategic Operators act as a cohesive unit to deliver revenue engines that drive long-term profitable growth for businesses.
The company’s fractional executives offer instant access to talent through highly customized and flexible engagements. Each Chief Marketing Officer and Chief Sales Officer has led marketing or sales at a diverse set of large corporations, bringing extensive experience to their roles. Chief Outsiders has been recognized by Inc. Magazine as one of the fastest-growing privately held companies in the US for nine consecutive years and was named a Forbes Small Giant in 2019.
With an Amazon #1 best-seller for business owners and CEOs titled The Growth Gears: Using a Market-Based Framework to Drive Business Success, Chief Outsiders’ reputation as a trusted source for business growth acceleration is well-established. Overall, Mark Kirschner’s addition to Chief Outsiders’ team of experienced professionals further strengthens the company’s ability to drive revenue growth for technology and SaaS companies.
