Title: Mark Zuckerberg Delighted as Tens of Millions Return to Use Threads Daily
Mark Zuckerberg, the CEO of Meta, expressed his optimism as he revealed that tens of millions of people are using Threads on a daily basis, just two weeks after its launch as a direct competitor to Twitter.
In a recent Threads post, Zuckerberg shared his excitement regarding the rapid growth and the robust community forming around the app. He described the early growth as off the charts and underscored the fact that the number of daily returning users exceeded their expectations.
Zuckerberg emphasized that the focus for Threads throughout the rest of the year would be on enhancing the app’s fundamental features and improving user retention. He acknowledged that stabilization would take time but expressed confidence in the app’s potential to follow the trajectory of successful platforms like Facebook, Instagram, Stories, Reels, and others.
The timing of Zuckerberg’s comments is significant as his rivalry with Elon Musk and Twitter has intensified since Threads’ launch. Despite facing tough competition, Threads managed to amass an impressive user base of 100 million within its first week, surpassing the growth rate achieved by OpenAI’s ChatGPT.
Elon Musk, in response to the launch of Threads, implemented measures to encourage Twitter usage, fearing that the new rival could lure users away. Last week, he introduced a program that offered Twitter’s most popular verified users a share of its ad revenue.
While Threads has enjoyed immediate popularity, it has not been without its challenges. Adam Mosseri, the Head of Instagram, noted on Threads that there has been an increase in spam attacks on the app, prompting the implementation of rate limits to restrict the number of posts users can view.
Meta, the parent company of Threads, has yet to respond to requests for further comments.
In conclusion, Mark Zuckerberg’s revelation of the impressive daily user count on Threads exemplifies the app’s success in attracting and retaining millions of users within a short span. As the rivalry with Twitter and Elon Musk intensifies, Threads continues to flourish, albeit with the challenges of spam attacks. With a focus on improving key functionalities, Threads is poised for further growth and success in the social media landscape.
End of the article
