Bitdefender, a leading global cybersecurity company, has been honored by CRN® with a prestigious 5-star rating in the 2023 Partner Program Guide. It is the eighth consecutive year that Bitdefender has been recognized with this distinction, illustrating the company’s ongoing commitment to its leading IT channel programs.
The Partner Program Guide by CRN provides essential information for managed service providers (MSPs), value-added resellers (VARs) and systems integrator to research technology vendors’ partner programs and identify the ones that could best succeed with their business needs. The 5-star rating is awarded to companies that go the extra mile in their sustained mission to foster successful, profitable and enjoyable partnerships with their channels.
Raluca Avram, Senior Manager of Partner Marketing at Bitdefender, expressed her company’s pride on the award: “Our channel partners help bring advanced threat prevention, detection and response capabilities to businesses worldwide, helping them become more cyber resilient and stay protected against advanced threats. To ensure their success, we have been continuously investing in enablement and training programs that empower our partners to not only maximize their revenue opportunities but reach the greatest levels of success.”
The success of a partnership with a channel is largely determined by the breadth and depth of their programs and offerings, such as financial incentives, sales and marketing assistance, training and certification, technical support and more. The 2023 CRN Partner Program Guide evaluated each vendor based on criteria such as partner training and education, pre- and post-sales support, marketing programs and resources, technical support and communication.
Bitdefender uncovered many avenues for improvements, with their newest additions aimed at enhancing partner programs. The Bitdefender Masterclass program, launched in 2022, provides more monthly technical webinars where members can learn best practices and strategies to fend off cybersecurity threats, and get direct guidance on how to install Bitdefender solutions.
On the other hand, the MDR Foundations service was tailored specifically for MSPs and provides managed detection and response (MDR) services. Through continual development, the Bitdefender Partner Advantage Network boasts enviable capabilities in key segments such as extended detection and response (XDR), endpoint detection and response (EDR), and endpoint protection (EPP).
The award is a testament Bitdefender’s dedication to its partners, growing network of thousands of global partners and its long-term commitment to the IT channel. To join the Bitdefender family or find the perfect partner for your company, visit their Partners page.
About Bitdefender
Founded in 2001, Bitdefender is a world-leading cybersecurity provider, leveraging deep investments in research and development to discover new threats and validate millions of queries daily. Their technology solutions are licensed by over 150 of the world’s most recognizable technology brands and protect the privacy, digital identity and data of millions of consumers, enterprise and government customers. Bitdefender offers a comprehensive set of solutions including antivirus, secure VPN and endpoint detection and response.
About Raluca Avram
Raluca has worked with Bitdefender since 2019 in the role of Partner Marketing Senior Manager. In her current position she is responsible for activating a wide range of channels, brand and demand marketing campaigns, strengthening international business relationships and helping to drive revenue sustainably. Raluca holds a Bachelor of Business Administration and a Master’s degree in Marketing and Strategic Management.
