Today, at the NYC World Tour, Salesforce unveiled a new experience for the communication app Slack that utilizes generative AI to increase team productivity. This follows a similar effort from Microsoft, which has already implemented their AI copilot with their Teams platform.
The company described the three areas this initiative will focus on as including: native AI features within Slack, AI-powered automated workflows and Salesforce’s own AI assistant, EinsteinGPT.
The native features being prototyped could help users in terms of summarizing discussion and offering support for texts, such as automatically providing summaries of conversations and drafting assistance. This AI system can also be tailored to individual language, with options such as composing messages and optimizing text tone.
With automated workflows, users can pull data from Salesforce and leverage different AI partners, such as ChatGPT and Claude, to help with tasks such as assigning leads or drafting prospecting mail.
EinsteinGPT, which provides two hundred billion AI-powered predictions a day, will be available as an app within the Slack platform. This will enable users to access customer data from Salesforce by asking natural language prompts.
The implementation of these IS is still in the works and will be subject to testing before reaching end users. Salesforce believes that bringing these AI capabilities to enterprise teams could promote higher productivity levels.
Salesforce is an American technology company that is widely known for its CRM software and solutions. It is one of the most widely-used and successful platforms for business and customer relationship management, as it provides users with features such as analytics, marketing automation and e-commerce and data visualization.
Rob Seaman is the Senior Vice President of Product Management at Salesforce for Slack. He has been a part of Salesforce since 2007 and has been involved in projects such as SalesforceIQ, the Force.com platform, and Social Listening product. His expertise has allowed him to contribute numerous integral insights to the development of Salesforce for Slack, such as recognizing the better-suited Canvas writing assistant as opposed to Slack.
