Title: Threads: Rapidly Gaining Popularity with 100 Million Users in Just Five Days
In a stunning turn of events, Meta, the company that owns social media giant Instagram, has launched a new text-based app called Threads, which is already making waves in the tech world. The app has achieved the remarkable milestone of 100 million sign-ups in a mere five days since its launch, leaving even Instagram’s CEO, Adam Mosseri, astounded by its meteoric rise.
Threads, which was released on June 6th, has swiftly become a dominant player in the social media space. Within the first 24 hours after its launch, two million users eagerly signed up for the app. The numbers continued to soar, with five million new users joining within the first four hours, and an impressive ten million within the first seven hours. The following morning, Meta CEO Mark Zuckerberg could hardly contain his elation as he announced that 30 million people had signed up to test out the new app.
The exponential growth of Threads can be attributed to its popularity and the immense interest it has generated among users. It has emerged as one of the fastest-growing consumer products of all time, surpassing the previous record set by OpenAI’s ChatGPT bot. In fact, Threads accomplished what ChatGPT took an entire month to achieve, showcasing its enormous potential.
Adam Mosseri, CEO of Instagram, has been taken aback by the rapid success of Threads. He commended the efforts of the team behind the app and reaffirmed their commitment to making Threads the best platform it can be. Mosseri admitted that they might have taken some unconventional steps while developing the app, but promised to make it truly exceptional. This level of dedication from the top brass of Instagram bodes well for the future of Threads and its user base.
Although Threads has expanded significantly in a short span of time, it still has a long way to go before it can compete with more established social media platforms. The app is missing several key features that users have come to expect, such as support for the widely-used ActivityPub protocol for sharing content on decentralized networks. This omission currently prevents Threads from being integrated into the Fediverse, thus affecting its accessibility and utility.
Furthermore, while Threads does have a web interface, it is currently limited to read-only access, restricting users to viewing content without engaging in the conversation. Important functions like post search, direct messaging, hashtag support, and a Following feed are absent from the app as well. Users accustomed to the comprehensive offerings of competitors like Instagram and Twitter may find these missing features disappointing.
Achieving 100 million users in such a short period is undeniably a significant accomplishment. However, the real challenge lies in keeping these users active and engaged on the platform. Constant innovation and addressing the current limitations are crucial for Threads to thrive in the highly competitive social media industry. By attentively incorporating user feedback and introducing innovative features, Threads can solidify its position as a market leader.
The phenomenal growth of Threads highlights its potential despite its current lack of features and future challenges. The swift success of the app demonstrates people’s thirst for fresh and exciting ways to connect online. With continued improvements and fine-tuning from Instagram, Threads has the potential to carve out its own niche in the social media market.
In conclusion, the Threads app on Instagram has gained immense popularity, reshaping the landscape of social media. Within just five days of its launch, the app garnered a staggering 100 million sign-ups, an impressive feat indeed. While Threads’ recent success is encouraging, the company still has room to grow and faces competition from larger players. However, with ongoing investments from Instagram and responsiveness to user feedback, Threads has the potential to become a major contender in the social media industry.
Original article source: TechCrunch