This article examines how businesses can use zero-party data strategies in relation to Telecommunications Consumer Protection Act (TCPA) regulations to create personalised customer messages that are compliant with the law. Companies can remain compliant, build customer trust and gain more insights into their customers’ preferences with the help of robust zero-party data programs. Minimise your legal and marketing risks and use zero-party data to create successful SMS campaigns in 2023.
This week, President Joe Biden convened with his science and technology-centric council to take an in-depth look at the possibilities and risks of Artificial Intelligence (AI). Biden firmly drew the line when it came to tech companies releasing products without properly assessing the safety of their users. The White House is taking extra steps to protect users, particularly children, from data exploitation and is releasing a Blueprint for an AI Bill of Rights. The news follows Trump becoming the first U.S. president to be arrested for payments linked to porn star Stormy Daniels. Tech companies have to be responsible for protecting their users and ensuring responsible innovation when it comes to tech advances that can help combat climate change & disease.
Explore the evolution of tech policy from Obama's optimism to Harris's vision at the Democratic National Convention. What's next for Democrats in tech?