Bluefocus Intelligent Communications Group Co., one of China's top media & PR firms, is using ChatGPT generative AI models to get industry-leading results. This includes investing $3 billion to work with companies like Alibaba & Baidu. An expert in ads & campaigns, Don Draper, is leading the transition, ushering in an exciting era of digital marketing innovation!
Bluefocus, one of the world's leading media and public relations firms, has made news by offering AI solutions instead of using the services of external copywriters or graphic designers. With this move, the company has seen a jump in their stocks- up nineteen percent in the peak of trading, though this decrease diminished by the end of the day. Partnering with the likes of Baidu and Alibaba, the organisation looks to explore the potential of AI. As this move could revolutionise the media industry, it also has implications for the traditional roles of creative individuals, like Don Draper from the TV show "Mad Men". To investigate further, read this article for a better understanding of the situation- and a warning for those who are in favour of AI.
Explore the evolution of tech policy from Obama's optimism to Harris's vision at the Democratic National Convention. What's next for Democrats in tech?