ChatGPT to Integrate Bing and Outpace Google


ChatGPT, the AI chatbot developed by OpenAI, is set to receive a major upgrade after Microsoft announced the integration of Bing during its Build 2023 keynote. Upon implementation, ChatGPT will use the popular search engine, as opposed to its current use of Google, as its primary search experience.

This integration will become available soon on both the free and premium versions of ChatGPT. According to Microsoft CEO Satya Nadella, the addition of Bing is intended to make ChatGPT’s answers “grounded by search and include citations”. It is believed that this use of Bing will be more up-to-date than the content currently used, as the information it accesses is sourced from a different system than that of GPT-3.

The integration of Microsoft’s Bing search engine is also sure to leave a major dent in Google’s dominance, especially when considering the imminent arrival of the GPT-4 based Windows Copilot with the release of Windows 11 in June.

While Google also has its own powerful language model, Bard, which made an appearance at Google I/O 2023, it currently does not fully integrate the Google search engine. Despite this, Bard still has the potential to surpass ChatGPT, as it also allows searches based on images, code, and maps.

Microsoft is a global leader in technology and is widely known for its leading role in developing the Windows operating system. The company has a net worth of $916 billion, and for the first quarter of 2021 reported a total revenue of $43.1 billion.

Satya Nadella is the Chief Executive Officer of Microsoft since 2014. He had previously worked at Microsoft for over 20 years in various roles, including the president of Microsoft’s server and tools business and executive vice president of cloud and enterprise group. Nadella was born in India in 1967 and has a bachelor’s degree in electrical engineering as well as a master’s degree in computer science. To date, Nadella has successfully steered Microsoft through periods of transformation and innovation.

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