Apple is reportedly preparing for a significant upgrade to its artificial intelligence (AI) capabilities with plans to enhance its digital assistant, Siri. The tech giant is said to be investing millions of dollars into the development of Siri, allocating funds towards integrating it with the shortcut’s automation tool. This major AI upgrade is expected to be part of the iOS 18 release, which is likely to be launched in late 2024.
According to a recent report, Siri’s development team aims to incorporate language models into the digital assistant. This addition would enable users to automate complex tasks using generative AI, providing a more seamless and efficient user experience. Johnny Giannandrea, the Senior Vice President of Machine Learning and AI Strategy at Apple, is expected to play a key role in this project. Giannandrea, who joined Apple after working at Google, where he led the Machine Intelligence, Research, and Search teams, directly reports to Apple’s CEO, Tim Cook.
To further advance its AI capabilities, Apple has formed a 16-member team called the Foundational Model. Tasked with long-term research on multimodal AI, this team is committed to investing substantial resources, with daily expenses reaching millions of dollars. Apple’s focus on AI underscores its dedication to staying at the forefront of technological innovation and providing enhanced AI services to its users.
The integration of AI into Siri and the development of language models will undoubtedly revolutionize the digital assistant’s capabilities. By automating complex tasks, users will be able to streamline their daily activities and enhance their overall productivity. With Giannandrea leading the AI team and Apple’s significant investments in research and development, the tech giant is poised to deliver an AI experience for users that exceeds expectations.
Apple’s commitment to AI extends beyond Siri, as the company continues to explore various AI applications. With its extensive resources and top-notch talent, Apple aims to cement its position as a leader in AI technology and provide groundbreaking innovations in the coming years.
In conclusion, Apple has plans to make a major AI upgrade to Siri in its iOS 18 release. By integrating the digital assistant with the shortcut’s automation tool and incorporating language models, Apple aims to enhance Siri’s capabilities and provide users with a more efficient and seamless experience. With Johnny Giannandrea at the helm of Apple’s AI project and the formation of the Foundational Model team, Apple is making substantial investments in AI research and development. These efforts will undoubtedly contribute to Apple’s position as a frontrunner in AI technology and pave the way for future innovations.
